Stop losing leads between form and CRM
Orchestloom routes every lead, updates every record, and pings your team — automatically. No more morning audits to find what broke at 2am.
See the RevOps playbookThe automations your revenue team owns — and can fix
Form-to-CRM-to-Slack in one workflow, with retry
Map every Typeform or HubSpot form field to the correct CRM property, assign owner by territory or lead score, and ping the right rep in Slack — all in a single workflow with automatic retry if the CRM step fails on a 503. No leads go cold waiting for a field-mapping bug to get triaged.
Deal stage actions owned by RevOps, not engineering
When an opportunity moves to Negotiation, fire a conditional workflow: branch on deal size, create the Zendesk CS ticket, send a contract link via SendGrid, and notify the AE on Slack. Change it yourself next quarter when the process changes — no sprint ticket required.
Enrich every inbound lead before it reaches a rep
Trigger a Clearbit enrichment on every new CRM contact, write firmographic fields back to Salesforce or HubSpot, then branch on fit score to route high-intent leads to a priority queue and low-fit leads to a nurture sequence — all before the first rep sees the record.
Scheduled renewal and expansion triggers
Schedule workflows on contract renewal dates or health score drops to ping the CSM, update the renewal stage in CRM, and log a timestamped activity — without writing a line of Python or waiting for a data engineering ticket.
What Orchestloom is not
Orchestloom is not an iPaaS. It is not a replacement for custom integrations that need complex business logic written in code, deep data transformation, or event streaming at high volume. If your RevOps workflow fits in a flowchart — trigger, enrich, branch, notify, retry — we're the right tool. If it needs a custom-coded ETL pipeline or sub-second event processing, you need an engineering build. We'll tell you honestly which bucket you're in.